Stock fact sheet · data as of
Apple Inc. (AAPL): fair value, margin of safety and Wheel Score
Technology · Consumer Electronics · United States · Quality / Blue-Chip
Is AAPL undervalued?
Apple Inc. (AAPL) closed at 342.00 on 16 Oct 2026, 172% above the GLS average fair value of 125.70. 9 of the 9 models that produced a number value the shares below the current price. A gap this wide usually means the market is paying for growth or a story the trailing numbers do not show yet; the models work from filed results, not forecasts, so they are conservative by design.
The 9 models disagree widely: DDM gives 15.60 while Graham Growth gives 249.73. A spread that wide means the average is sensitive to which methods you trust; the model table below shows where each one lands, and the Quote page lets you switch any of them off.
The nightly engine files AAPL under Quality / Blue-Chip: a high moat score and a high health score together.
Nine valuation models for AAPL
Each model turns the latest filed numbers into a value per share; the GLS fair value is the simple average of the ones that produce a positive number. The last two rows are shown for reference and never enter the average. The Quote page lets you switch any model off and add your own margin of safety.
| Model | Value | vs price | What it measures |
|---|---|---|---|
| DCF | 134.17 | -61% | Present value of the projected free cash flows, discounted at the cost of capital |
| Graham Number | 38.01 | -89% | The most a defensive investor pays for the earnings and book value per share |
| Graham Growth | 249.73 | -27% | Graham's growth formula: EPS × (8.5 + 2 × growth), adjusted for bond yields |
| Lynch | 90.41 | -74% | EPS × the earnings growth rate (PEG of 1), growth capped at 25% |
| GLS Growth | 68.91 | -80% | EPS compounded ten years at the blended growth rate, discounted back at 15% a year |
| 10 Cap | 226.88 | -34% | Owner's earnings (operating cash flow less maintenance capex) capitalised at 10% |
| Payback Time | 210.09 | -39% | Eight years of compounded free cash flow: the price at which the business pays for itself |
| DDM | 15.60 | -95% | Dividend discount model: next year's dividend ÷ (10% − 3% growth); needs a dividend |
| EPV | 97.50 | -71% | Earnings power value: current EPS capitalised at 9% with no growth |
| Zombie (liquidation) | -9.43 | -103% | Current assets less all liabilities, per share: the balance-sheet floor. Not in the average |
| Wall St target | 341.68 | -0% | Analysts' average 12-month price target. Not in the average |
Quality and financial health
On financial health AAPL scores 9/9 (Piotroski): most of the nine tests - positive earnings and cash flow, falling debt, rising margins and turnover - are passed, which is the kind of balance sheet a wheel trader is happy to be assigned. The GLS Moat score is 8.3 out of 10, built from ten years of revenue, earnings, margins, cash flow, share count and returns on capital scored for consistency - a high reading that points to a durable business.
Returns on capital are high - ROIC 60.2%, ROE 151.9%, ROA 31.2% - with debt at 1.52 times equity and a free-cash-flow yield of 2.7%.
The dividend yield is 0.31% with a payout ratio of 12% - a small yield that leaves most of the earnings in the business. Revenue comes mainly from i Phone 50%, Service 28%, Mac 10% (quarter Q3 FY2026).
Institutional ownership scores 8/10, insider activity 1/10 and Congressional trading 1/10 on the GLS smart-money scales; the last recorded insider buy was on 1 Oct 2026; the last recorded Congressional buy was on 8 Sep 2026.
| Piotroski F-score | 9 / 9 | ROIC | 60.2% |
|---|---|---|---|
| GLS Moat | 8.3 / 10 | ROE | 151.9% |
| Debt / equity | 1.52 | ROA | 31.2% |
| Free-cash-flow yield | 2.7% | Payout ratio | 12% |
| Institutions | 8 / 10 | Insiders · Congress | 1 · 1 / 10 |
Wheel Score 66: Good
AAPL scores 66 out of 100 on the Wheel Score (Good band, 65-79). The score blends the margin of safety (Value, 0/25), Piotroski health (20/20), the GLS moat (12/15), the option premium on offer (14/20) and how easily the stock trades (20/20). Value (0/25) is the part holding the score back.
Implied volatility is 29% on the near-the-money contracts 20-60 days out: some premium, but under the 35-60% range the Wheel Score pays full marks for (14 of 20 points). The option chain is deep: 1,135,255 contracts of open interest across all expiries, which means tight fills at most strikes.
Volume runs at 39.6M shares a day on a market cap of $4.99T, with a beta of 1.07; the Stability part of the Wheel Score gives that 20 of 20.
| Part | Points | From | |
|---|---|---|---|
| Value | 0 / 25 | -172% margin of safety | |
| Health | 20 / 20 | Piotroski 9/9 | |
| Moat | 12 / 15 | moat 8.3/10 | |
| Premium | 14 / 20 | implied volatility 29% | |
| Stability | 20 / 20 | 39.6M shares/day, $4991.2B cap, beta 1.07 |
The Wheel Score ranks ~7,400 US stocks for selling cash-secured puts and covered calls; it is updated nightly and is not a recommendation. The walkthrough lesson shows how the score fits into a trade, start to finish.
Upcoming events
Apple Inc. reports earnings on 29 Oct 2026 (after the close) - inside the 14-day window the Sunday Scan avoids, because a put sold now would carry the report's gap risk.
Earnings, dividend, IPO, split and economic calendars for the whole market, filterable to your watchlists.
Similar stocks in Consumer Electronics
The 12 companies below are the closest to Apple Inc. by market cap within the Consumer Electronics industry, each with its own fact sheet; the Compare page puts up to eight of them side by side.
| Stock | Close | Fair value | MoS | Wheel | Mkt cap |
|---|---|---|---|---|---|
| SONY Sony Group Corporation | 24.36 | 2,091.03 | +99% | 45Weak | $143.1B |
| LPL LG Display Co., Ltd. | 2.66 | 20,131.51 | +100% | 45Weak | $2.7B |
| SONO Sonos, Inc. | 17.60 | 13.05 | -35% | 45Weak | $2.1B |
| TBCH Turtle Beach Corporation | 14.40 | 35.38 | +59% | 45Weak | $258M |
| GPRO GoPro, Inc. | 1.15 | - | - | 41Weak | $214M |
| VUZI Vuzix Corp. | 2.20 | - | - | 41Weak | $185M |
| UEIC Universal Electronics Inc. | 4.98 | 9.50 | +48% | 45Weak | $64M |
| ZEPP Zepp Health Corporation | 3.42 | - | - | 38Weak | $49M |
| KOSS Koss Corporation | 3.74 | 0.4831 | -674% | 19No options | $35M |
| FOXX Foxx Development Holdings Inc. | 2.45 | - | - | 26No options | $17M |
| EVRC Evercel, Inc. | 0.3500 | 1.44 | +76% | 39No options | $11M |
| FEBO Fenbo Holdings Limited Ordinary Shares | 0.7390 | 1.01 | +27% | 39No options | $8M |
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Start free See the Sunday ScanQuestions about AAPL
Is AAPL undervalued right now?
No: at 342.00 the stock trades 172% above the GLS average fair value of 125.70 (data as of 16 Oct 2026), well beyond what trailing earnings, cash flow and book value support.
What is the Wheel Score of AAPL and what does it mean?
AAPL scores 66 out of 100 (Good). The Wheel Score blends the margin of safety (25 points), Piotroski health (20), the GLS moat (15), the option premium on offer (20) and trading stability (20) into one number that ranks stocks for the wheel strategy - selling cash-secured puts, then covered calls if assigned. 80 and above is Prime, 65-79 Good, 50-64 Fair, under 50 Weak.
What is the GLS fair value for AAPL?
125.70 per share as of 16 Oct 2026 - the simple average of the 9 valuation models (out of nine: DCF, Graham Number, Graham Growth, Lynch, GLS Growth, 10 Cap, Payback Time, DDM and EPV) that produced a positive value. The models run every night on the latest filings; the Quote page lets you switch any of them off and add a margin of safety of your own.
When does Apple Inc. report earnings next?
The next earnings report is due on 29 Oct 2026 (after the close), 13 days from the data date of 16 Oct 2026. The Calendars page lists every upcoming report with its time of day.
Does AAPL have listed options, and how liquid are they?
Yes. The nightly snapshot found 1,000 listed contracts with 1,135,255 open interest across all expiries and implied volatility of 29% on the near-the-money contracts. The Options scanner lists the cash-secured put and covered call set-ups with premium and annualised yield worked out.