Stock fact sheet · data as of
Hour Loop, Inc. (HOUR): fair value, margin of safety and Wheel Score
Consumer Cyclical · Specialty Retail · United States · Speculative / Distressed
Is HOUR undervalued?
At 1.74 (close of 16 Oct 2026), HOUR trades 41% over the GLS average fair value of 1.23, with 2 of 7 models above the price. The stock earns none of the Wheel Score's Value points at this price. That is a statement about price against trailing fundamentals, not about the company's prospects - the Wall Street View and the Growth tab on the Quote page carry the forward numbers.
The 7 models disagree widely: 10 Cap gives 0.0983 while GLS Growth gives 3.04. A spread that wide means the average is sensitive to which methods you trust; the model table below shows where each one lands, and the Quote page lets you switch any of them off.
The nightly engine files HOUR under Speculative / Distressed - negative earnings or a Piotroski score of 3 or less - which caps its Wheel Score at 45 and keeps it out of the Sunday Scan.
Nine valuation models for HOUR
Each model turns the latest filed numbers into a value per share; the GLS fair value is the simple average of the ones that produce a positive number. The last two rows are shown for reference and never enter the average. The Quote page lets you switch any model off and add your own margin of safety.
| Model | Value | vs price | What it measures |
|---|---|---|---|
| DCF | 0.3012 | -83% | Present value of the projected free cash flows, discounted at the cost of capital |
| Graham Number | 0.5313 | -69% | The most a defensive investor pays for the earnings and book value per share |
| Graham Growth | 2.84 | +63% | Graham's growth formula: EPS × (8.5 + 2 × growth), adjusted for bond yields |
| Lynch | 1.24 | -29% | EPS × the earnings growth rate (PEG of 1), growth capped at 25% |
| GLS Growth | 3.04 | +75% | EPS compounded ten years at the blended growth rate, discounted back at 15% a year |
| 10 Cap | 0.0983 | -94% | Owner's earnings (operating cash flow less maintenance capex) capitalised at 10% |
| Payback Time | - | - | Eight years of compounded free cash flow: the price at which the business pays for itself; no value tonight |
| DDM | - | - | Dividend discount model: next year's dividend ÷ (10% − 3% growth); needs a dividend; no value tonight |
| EPV | 0.5521 | -68% | Earnings power value: current EPS capitalised at 9% with no growth |
| Zombie (liquidation) | 0.1738 | -90% | Current assets less all liabilities, per share: the balance-sheet floor. Not in the average |
| Wall St target | 0.0000 | -100% | Analysts' average 12-month price target. Not in the average |
Quality and financial health
Financial health is weak: HOUR passes 3 of the nine Piotroski tests. Our screens drop the stock at the health rule; a low score is often the reason a stock looks cheap on the valuation models. The GLS Moat score is 5.1 out of 10: a ten-year record that is consistent in some of the metrics the score tracks (revenue, earnings, margins, cash flow, returns on capital) and patchy in others.
Returns on capital are high - ROIC 21.8%, ROE 24.4%, ROA 7.2% - with debt at 0.12 times equity and negative free cash flow.
Hour Loop, Inc. pays no dividend, so the DDM model does not apply and a covered-call holder earns only the premium and any price gain.
Institutional ownership scores 1/10, insider activity 5/10 and Congressional trading 5/10 on the GLS smart-money scales.
| Piotroski F-score | 3 / 9 | ROIC | 21.8% |
|---|---|---|---|
| GLS Moat | 5.1 / 10 | ROE | 24.4% |
| Debt / equity | 0.12 | ROA | 7.2% |
| Free-cash-flow yield | -0.6% | Payout ratio | 0% |
| Institutions | 1 / 10 | Insiders · Congress | 5 · 5 / 10 |
Wheel Score 20: No options
HOUR has no listed options in the nightly snapshot, so there is nothing to sell and the stock cannot be wheeled however good the business; the Wheel Score is capped at 39 and shown as "No options" (20 here). The valuation and quality numbers still apply to owning the shares outright.
Volume runs at 7k shares a day on a market cap of $61M, with a beta of 1.38 - a high beta, so the stock tends to move more than the market and a strike can be gapped through; the Stability part of the Wheel Score gives that 5 of 20.
| Part | Points | From | |
|---|---|---|---|
| Value | 0 / 25 | -41% margin of safety | |
| Health | 7 / 20 | Piotroski 3/9 | |
| Moat | 8 / 15 | moat 5.1/10 | |
| Premium | 0 / 20 | no option data | |
| Stability | 5 / 20 | 7k shares/day, $61M cap, beta 1.38 |
The Wheel Score ranks ~7,400 US stocks for selling cash-secured puts and covered calls; it is updated nightly and is not a recommendation. The walkthrough lesson shows how the score fits into a trade, start to finish.
Upcoming events
The next earnings report is due on 16 Nov 2026, 31 days away; a 30-45-day put sold today would expire after it, which is worth weighing against the premium.
Earnings, dividend, IPO, split and economic calendars for the whole market, filterable to your watchlists.
Similar stocks in Specialty Retail
The 12 companies below are the closest to Hour Loop, Inc. by market cap within the Specialty Retail industry, each with its own fact sheet; the Compare page puts up to eight of them side by side.
| Stock | Close | Fair value | MoS | Wheel | Mkt cap |
|---|---|---|---|---|---|
| PRTS CarParts.com, Inc. | 7.54 | - | - | 37Weak | $61M |
| PEW GrabAGun Digital Holdings Inc. | 1.83 | 56.78 | +97% | 45Weak | $54M |
| BARK BARK, Inc. | 7.84 | - | - | 29Weak | $71M |
| GRWG GrowGeneration Corp. | 1.49 | - | - | 32Weak | $88M |
| SPWH Sportsman's Warehouse Holdings, Inc. | 1.07 | 12.05 | +91% | 45Weak | $42M |
| ABLV Able View Inc. | 2.09 | 0.1746 | -1097% | 17No options | $103M |
| NXH Neighborhood Intelligence, Inc. Common Stock | 1.71 | - | - | 33Weak | $117M |
| PLBY Playboy, Inc. | 0.9900 | 0.1048 | -845% | 33Weak | $119M |
| WCRS Western Capital Resources, Inc. | 13.62 | 37.07 | +63% | 39No options | $124M |
| ECXJ CXJ Group Co., Limited | 1.29 | 0.0145 | -8796% | 18No options | $132M |
| LITB LightInTheBox Holding Co., Ltd. | 2.98 | 27.72 | +89% | 39No options | $27M |
| DIBS 1stdibs.com, Inc. | 4.28 | - | - | 45Weak | $144M |
⚖ Compare HOUR with 7 of them All Consumer Cyclical stocks →
Screen the whole market the same way
A free GLS Equity account gets you nightly fair value and the Wheel Score on ~7,400 US stocks, a watchlist, the scanner preview and the Sunday Scan - the same eight-rule screen, emailed every week. Pro adds the full put and call scanners, unlimited watchlists with alerts and the trade journal.
Start free See the Sunday ScanQuestions about HOUR
Is HOUR undervalued right now?
No: at 1.74 the stock trades 41% above the GLS average fair value of 1.23 (data as of 16 Oct 2026), well beyond what trailing earnings, cash flow and book value support.
What is the Wheel Score of HOUR and what does it mean?
HOUR has no listed options in our nightly snapshot, so it cannot be wheeled; its Wheel Score is capped at 39 and shown as "No options".
What is the GLS fair value for HOUR?
1.23 per share as of 16 Oct 2026 - the simple average of the 7 valuation models (out of nine: DCF, Graham Number, Graham Growth, Lynch, GLS Growth, 10 Cap, Payback Time, DDM and EPV) that produced a positive value. The models run every night on the latest filings; the Quote page lets you switch any of them off and add a margin of safety of your own.
When does Hour Loop, Inc. report earnings next?
The next earnings report is due on 16 Nov 2026, 31 days from the data date of 16 Oct 2026. The Calendars page lists every upcoming report with its time of day.
Does HOUR have listed options, and how liquid are they?
No. The nightly options snapshot found no listed contracts on HOUR, so the wheel strategy cannot be run on it and the Wheel Score is capped at 39.