Stock fact sheet · data as of
Liftoff Mobile, Inc. Common Stock (LFTO): fair value, margin of safety and Wheel Score
Communication Services · Advertising Agencies · United States · Speculative / Distressed
Is LFTO undervalued?
At 16.94 (close of 16 Oct 2026), LFTO trades 45% over the GLS average fair value of 11.66, with 2 of 7 models above the price. The stock earns none of the Wheel Score's Value points at this price. That is a statement about price against trailing fundamentals, not about the company's prospects - the Wall Street View and the Growth tab on the Quote page carry the forward numbers.
There is a wide gap between EPV (2.75) and 10 Cap (26.76). When the models are this far apart the "fair value" is really a range, and the margin of safety above should be read with that range in mind.
The nightly engine files LFTO under Speculative / Distressed - negative earnings or a Piotroski score of 3 or less - which caps its Wheel Score at 45 and keeps it out of the Sunday Scan.
Nine valuation models for LFTO
Each model turns the latest filed numbers into a value per share; the GLS fair value is the simple average of the ones that produce a positive number. The last two rows are shown for reference and never enter the average. The Quote page lets you switch any model off and add your own margin of safety.
| Model | Value | vs price | What it measures |
|---|---|---|---|
| DCF | 7.34 | -57% | Present value of the projected free cash flows, discounted at the cost of capital |
| Graham Number | - | - | The most a defensive investor pays for the earnings and book value per share; no value tonight |
| Graham Growth | 14.14 | -17% | Graham's growth formula: EPS × (8.5 + 2 × growth), adjusted for bond yields |
| Lynch | 6.18 | -64% | EPS × the earnings growth rate (PEG of 1), growth capped at 25% |
| GLS Growth | 6.03 | -64% | EPS compounded ten years at the blended growth rate, discounted back at 15% a year |
| 10 Cap | 26.76 | +58% | Owner's earnings (operating cash flow less maintenance capex) capitalised at 10% |
| Payback Time | 18.39 | +9% | Eight years of compounded free cash flow: the price at which the business pays for itself |
| DDM | - | - | Dividend discount model: next year's dividend ÷ (10% − 3% growth); needs a dividend; no value tonight |
| EPV | 2.75 | -84% | Earnings power value: current EPS capitalised at 9% with no growth |
| Zombie (liquidation) | -13.79 | -181% | Current assets less all liabilities, per share: the balance-sheet floor. Not in the average |
| Wall St target | 32.53 | +92% | Analysts' average 12-month price target. Not in the average |
Quality and financial health
Liftoff Mobile, Inc. Common Stock scores only 0 of 9 on the Piotroski F-score, which fails the Sunday Scan's "6 or more" rule. A reading this low means several of the basic tests - positive earnings, positive operating cash flow, falling debt, no new share issuance - are not met. A GLS Moat score of 2.5/10 is a weak reading: the ten-year history the score grades (revenue, EPS, book value, margins, cash flow, share count, ROIC) has not been steady, so the Moat part of the Wheel Score contributes little.
Returns on capital are thin or negative - ROIC -2.7%, ROE 2.4%, ROA -1.2% - with debt at -1.91 times equity and a free-cash-flow yield of 6.1%.
Liftoff Mobile, Inc. Common Stock pays no dividend, so the DDM model does not apply and a covered-call holder earns only the premium and any price gain. Revenue comes mainly from Reportable 100% (quarter Q2 FY2026).
Institutional ownership scores 4/10, insider activity 10/10 and Congressional trading 5/10 on the GLS smart-money scales.
| Piotroski F-score | 0 / 9 | ROIC | -2.7% |
|---|---|---|---|
| GLS Moat | 2.5 / 10 | ROE | 2.4% |
| Debt / equity | -1.91 | ROA | -1.2% |
| Free-cash-flow yield | 6.1% | Payout ratio | 813% |
| Institutions | 4 / 10 | Insiders · Congress | 10 · 5 / 10 |
Wheel Score 32: Weak
With a Wheel Score of 32 Liftoff Mobile, Inc. Common Stock sits in the Weak band. The parts - Value 0/25, Health 0/20, Moat 4/15, Premium 14/20, Stability 14/20 - show where: Value (0/25) scores lowest.
Implied volatility is 85% on the near-the-money contracts 20-60 days out - above the 60% ceiling of the sweet spot. Premiums are large, but the Wheel Score tapers the Premium points (14 of 20) because volatility this high usually comes with a reason. Chain open interest is 8,800 contracts across all expiries - enough for the wheel at normal size.
Volume runs at 469k shares a day on a market cap of $2.9B, with a beta of 0.51 - a low beta, so day-to-day moves are smaller than the market's; the Stability part of the Wheel Score gives that 14 of 20.
| Part | Points | From | |
|---|---|---|---|
| Value | 0 / 25 | -45% margin of safety | |
| Health | 0 / 20 | Piotroski 0/9 | |
| Moat | 4 / 15 | moat 2.5/10 | |
| Premium | 14 / 20 | implied volatility 85% | |
| Stability | 14 / 20 | 469k shares/day, $2.9B cap, beta 0.51 |
The Wheel Score ranks ~7,400 US stocks for selling cash-secured puts and covered calls; it is updated nightly and is not a recommendation. The walkthrough lesson shows how the score fits into a trade, start to finish.
Upcoming events
The next earnings report is due on 11 Nov 2026, 26 days away; a 30-45-day put sold today would expire after it, which is worth weighing against the premium.
Earnings, dividend, IPO, split and economic calendars for the whole market, filterable to your watchlists.
Similar stocks in Advertising Agencies
The 12 companies below are the closest to Liftoff Mobile, Inc. Common Stock by market cap within the Advertising Agencies industry, each with its own fact sheet; the Compare page puts up to eight of them side by side.
| Stock | Close | Fair value | MoS | Wheel | Mkt cap |
|---|---|---|---|---|---|
| PTRN Pattern Group Inc. Series A Common Stock | 17.31 | 10.83 | -60% | 45Weak | $2.7B |
| MGNI Magnite, Inc. | 24.48 | 21.95 | -12% | 63Fair | $3.5B |
| STGW Stagwell Inc. | 8.78 | 5.74 | -53% | 51Fair | $2.1B |
| ZD Ziff Davis, Inc. | 57.42 | 280.31 | +80% | 78Good | $2.0B |
| WPP WPP plc | 25.57 | 83.12 | +69% | 45Weak | $5.5B |
| TTD The Trade Desk, Inc. | 12.18 | 34.30 | +64% | 87Prime | $5.8B |
| CCO Clear Channel Outdoor Holdings, Inc. | 2.42 | 13.81 | +82% | 45Weak | $1.2B |
| QNST QuinStreet, Inc. | 15.64 | 41.55 | +62% | 75Good | $895M |
| CRTO Criteo S.A. | 15.76 | 99.76 | +84% | 78Good | $772M |
| NEXN Nexxen International Ltd. | 9.03 | 11.13 | +19% | 65Good | $514M |
| ADV Advantage Solutions Inc. | 29.36 | 65.07 | +55% | 42Weak | $390M |
| BOC Boston Omaha Corporation | 12.73 | - | - | 45Weak | $384M |
⚖ Compare LFTO with 7 of them All Communication Services stocks →
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Start free See the Sunday ScanQuestions about LFTO
Is LFTO undervalued right now?
No: at 16.94 the stock trades 45% above the GLS average fair value of 11.66 (data as of 16 Oct 2026), well beyond what trailing earnings, cash flow and book value support.
What is the Wheel Score of LFTO and what does it mean?
LFTO scores 32 out of 100 (Weak). The Wheel Score blends the margin of safety (25 points), Piotroski health (20), the GLS moat (15), the option premium on offer (20) and trading stability (20) into one number that ranks stocks for the wheel strategy - selling cash-secured puts, then covered calls if assigned. 80 and above is Prime, 65-79 Good, 50-64 Fair, under 50 Weak.
What is the GLS fair value for LFTO?
11.66 per share as of 16 Oct 2026 - the simple average of the 7 valuation models (out of nine: DCF, Graham Number, Graham Growth, Lynch, GLS Growth, 10 Cap, Payback Time, DDM and EPV) that produced a positive value. The models run every night on the latest filings; the Quote page lets you switch any of them off and add a margin of safety of your own.
When does Liftoff Mobile, Inc. Common Stock report earnings next?
The next earnings report is due on 11 Nov 2026, 26 days from the data date of 16 Oct 2026. The Calendars page lists every upcoming report with its time of day.
Does LFTO have listed options, and how liquid are they?
Yes. The nightly snapshot found 114 listed contracts with 8,800 open interest across all expiries and implied volatility of 85% on the near-the-money contracts. The Options scanner lists the cash-secured put and covered call set-ups with premium and annualised yield worked out.